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India is one of the fastest-growing economies globally and the second most populated country. The urbanization rate is very high, leading to the boom in the real estate sector in India, and it is expected to reach USD 1 trillion in market size by 2030, up from USD 200 billion in 2021 and contribute 13% to the country’s GDP by 2025.
So, real estate companies are adopting new technologies to attract more prospects and gain an edge over each other. The visualization of their properties like apartments & buildings is the best way to inform people about their products and convert them.
The experience centre is one of the latest tools for real estate companies for branding and promotion. The cut-throat competition in the Indian real estate industry is very high, so the companies must adopt new technologies to win the race.
The digital experience creates an unforgettable memory about your brand in the customer’s mind. With an experience centre, a real estate company aims to reach the next level of customer engagement and brand hammering.
Research claims that digital displays have an impact of more than 400% over regular displays, and active LED displays are driving the market when it comes to digital displays. Owing to the rising demand by customers to choose LED videowalls for a superior visual experience, the overall LED displays market is poised to grow at a CAGR of 20%.
The design of the experience centre varies as per the real estate brand’s requirements and how they wish to captivate the prospects. Real estate companies use them to showcase their existing & upcoming projects and brand positioning. The displays can also be made interactive via touch-enabled screens. The possibilities are endless.
There is no limitation when it comes to the right kind of content. With LED displays, any kind of content can be made to look stupendous due to superior product quality.
You may wonder what kind of display products would be useful in an experience centre.
Space and costing are some of the main challenges for the brands as there is a higher cost of setting up an experience centre with LED displays. However, as the short-term investment may look a tad high, on a long-term basis, the ROI is pretty high, especially with players like Xtreme Media, who offer a 7-year warranty on their display products.
An LED video wall is the best option if you want to create an experience centre. Join the display revolution with Xtreme Media.
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